Women-led businesses we love: Cultura Collection, a new lifestyle brand with an ethos of wellness and sustainability

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Sarah Barnard Design recently attended an exclusive launch party in Santa Monica for Cultura Collection, a new online collective that retails quality products from conscious, purposeful brands and serves as a community hub for global citizens interested in travel, music, dance and wellness.

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Founder Renimah Al-Mattar, a longtime friend of Barnard’s, launched Cultura Collection after 15 years in the corporate world. “I started this brand because I believe in the power of wellness,” says Al-Mattar. “For me, a healthy lifestyle started with immersing myself in the type of exercises that brought me joy like music and dance and yoga, but it also extended to eating clean and using products that are eco-conscious and free of chemicals and harmful additives. All of the products I carry support this ethos.”

 The launch party was held on the rooftop of a commercial building in downtown Santa Monica, where guests snapped selfies against a succulent backdrop, nibbled on hors d'oeuvres prepared by a local restaurant, and browsed the selection of wellness products, handcrafted clothing, paper goods and delicious vegan chocolates.

Al-Mattar is committed to mentoring, supporting and empowering women and the majority of the brands represented in Cultura Collection are women-owned and operated. “We still live in an age where it is more difficult for women-led businesses to have access to capital or even marketing and distribution at times,” says Al-Mattar. “My goal is to use my online platform to tell the stories behind these unique brands.”

This message resonates with Barnard, whose own online boutique storefront, Kale Tree, supports the work of local artisans producing sustainable, ethically-made home goods. Lifting up fellow women-led businesses is something Barnard is particularly passionate about.

“I’m so happy to see what Renimah has accomplished in her support of small makers and women in particular,” says Barnard. “I’m looking forward to following her business as it grows.” 

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The successful launch of the Cultura Collection brought together like-minded individuals to celebrate well-made products, artisan communities and entrepreneurship. Barnard was grateful to have been in attendance for Al-Mattar’s first and most important business milestone. You can shop the Cultura Collection online at culturacollection.com (they’ve got some great holiday gifts!) or follow them on social media.

“Scandifornian” design goes coastal

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Scandinavia and California don’t have much in common (the weather, for starters) but when it comes to home design, these two regions have strikingly similar taste. This is exemplified through the use of neutral color palettes, natural fibers, sustainably-sourced wood, and intentional accessories in both decorating styles. 

Interior designer Sarah Barnard recently renovated a 3,600-square-foot family home, not far from the bluffs that overlook the Pacific Ocean. Although the home was originally constructed in 1949, its revamped aesthetic is best described as ‘Scandifornian.’

The beachy blue and white exterior hints at what’s to come once you step inside. Distressed red brick forms a path to the entryway, which is framed by carved wood corbels that are original to the house. The foyer alcove includes a live edge wood table and a curated collection of seashells and minerals, blending organic elements with simple, clean lines.

Featuring handmade, live edge tables made by a local artisan.

Featuring handmade, live edge tables made by a local artisan.

But what instantly captures your attention is the light-drenched living room, featuring a vaulted ceiling with exposed wood beams. “The original bones of the house were excellent,” explains Sarah. A custom concrete fireplace designed by Sarah runs nearly the entire length of the wall. It’s boxy, modern shape is tempered by irregularly etched lines that “mimic the movement of the nearby sea.” 

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The lightly-finished hardwood flooring, all natural, non-toxic sofa, shaggy wool floor cushion and wheel-thrown ceramics exude laid-back, Scandifornia style. Here, the aesthetic is minimal, but never cold or uninviting. Taking a seat on the floor is encouraged and each decorative object or family photo has a story behind it. 

A fine artist herself, Sarah collaborated with a trusted woodworker to create the living room wall sconces, carved from American Walnut. “The organic forms and natural finishes match perfectly with the coastal ambiance of the space,” notes Sarah. 

To build these custom creations, Sarah delivered sketches and sculptural models to the woodworker to convey her ideas. The prototype was referenced throughout the fabrication process to ensure accuracy, resulting in one-of-a-kind fixtures that serve as functional works of art. 

Natural dining chairs by the Cherner Chair Company have a slim silhouette.

Natural dining chairs by the Cherner Chair Company have a slim silhouette.

The dining room was “designed to feel soft and light,” with a neutral color palette, elongated dining table, natural dining chairs and a chandelier that appears to be floating in mid-air. The fireplace surround is yet another of Sarah’s custom designs. “I chose tile glazed in brilliant blue to create an updated linear pattern neatly framed by a custom concrete mantle,” she adds.

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Sarah once again worked alongside a local artisan to produce the orb-like sconces that brighten up the space. “I often take formal inspiration from the home's location and reinterpret that within the space,” explains Sarah, who used the home’s coastal locale as the jumping off point. She handcrafted a number of small ceramic prototypes for the client to review before agreeing on the current iteration.

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The kitchen expertly combines old and new. “There is an exposed brick fireplace that remains a decorative element in the new kitchen,” says Sarah. “We wrestled with the idea of preserving or upgrading the original red brick. We collectively decided to keep it — in the kitchen only — as a homage to the architect’s original intent.” The light blue cabinet doors feature subtle detailing and the quartz countertops are flecked with real seashells. The office nook is the perfect spot to search for a new recipe or respond to emails, while the adjacent pantry offers plenty of storage and a stainless steel French-door refrigerator.

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The ground floor is rounded out by a serene guest bathroom with a custom floating vanity, matching wood-framed mirror, and a vessel sink that sits atop an onyx countertop. Although the space consists of mostly hard surfaces, it is warmed up through the use of light wood tones, soft lighting and texture-rich pebble flooring. 

A handmade table by a local artisan anchors the space between the living room and dining room.

A handmade table by a local artisan anchors the space between the living room and dining room.

The California and Scandinavian home decorating styles share many of the same values, most notably an appreciation of natural beauty and fine craftsmanship. Throughout this project, Sarah worked side-by-side with local artisans and craftspeople to realize her custom furnishings and lighting designs. “Unique handmade objects bring authenticity and personalization to a home,” says Sarah. The finished product masterfully combines coastal California influences with the simplistic forms and function of Scandinavian home design.

Sarah Barnard designs healthy, happy, personalized spaces that are deeply connected to nature and art.

To learn more about Sarah Barnard Design, please visit www.SarahBarnard.com.

Photos by Steven Dewall and Chas Metivier

Vegan Interior Design

“You can still have everything you want, even if you are vegan,” Sarah Barnard explained. For those vegans who want to surround themselves with luxurious vegan linens, more natural, beautiful and durable vegan materials are available than ever. If you are the type of vegan who loves the look of animal products, more and more perfect options are available for you as well. Los Angeles home designer and recent ASID award-winner Sarah Barnard took time to go over the growing vegan interior design market and her experience with clients who care about animals. “Happily, the days of sacrificing comfort for principles are over. There are plenty of luxury options for vegans, too.”

Of course, vegan and vegetarian mean different things to different people. It helps to clarify your preferences ahead of time. A knowledgeable designer can help you sort through what is desirable to bring into your home and what isn’t, and can help with any additional design considerations that frequently go hand-in-hand with a love of animals, like the desire for an eco-friendly home. DIY strategies are abundant on sites like Pinterest or Etsy, but some subtle animal materials may slip past you if you aren’t sure what to avoid, or less perfect materials may get selected by default.

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“If vegan living is important to you, find an interior designer to help you. It’s the best way to make sure you feel good about your design decisions,” Barnard explained. “Ideally, you would work with a designer who has experience and vegan resources prepared.” One must vet each component of every item. There are the obvious things: fabrics, leather, and fur. But plenty of materials that you wouldn’t expect to use animal byproducts, too. Paint, glue, and lacquer are less obvious and slip by unnoticed most of the time. Old master painting or collectible paintings, for example, can potentially have small amounts of animal byproducts: nevermind that canvas was sometimes made of animal hide, but eggs were used to make tempera paint, and some pigments were derived from animal skin or hair as well. “Essentially, every part of every item could potentially bring animal products into your home.” Barnard cautioned. When asked how she avoids this, she answered, “I work closely with local artists and manufacturers that work with vegan materials. The artists care deeply about animals and the environment and make careful choices in the selection of materials.”

Some things that may be marketed as a cruelty-free product need to be verified also. For example, some silk manufacturers claim they wait until the silkworms have died to harvest their cocoons, but less reputable manufacturers have been caught lying about their processes.

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While it can be exhausting searching for an alternative, don’t settle for just any synthetic material. A designer has access to samples and access to a myriad of information on the manufacturers’ technical specifications on art, furniture, and building materials.

Consider your health when designing or decorating your home with synthetic materials. Humanmade options could mean introducing elements that off-gas chemicals into your home. Vinyl and PVC for example, have been known to release chemicals for at least two weeks after installation. There are plenty of safe synthetic materials made by responsible manufacturers.

If you were on the fence about making your home vegan, consider that for a family member or guest with allergies, making your home vegan can be an excellent way to make sure there are no allergens that cause discomfort. Artificial down, for example, can be better than it’s feathery counterpart because alternatives are often water-resistant in addition to being hypoallergenic.

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For a family member on the autistic spectrum, the smell of animal leathers and the rough textures of some wools and skins may be bothersome. Ideally, a space designed for them has carefully considered and created the materials, lighting, and flow.

When asked about her favorite part of designing a vegan home, Barnard said, “Vegan interiors often end up being automatically eco-friendly.” It turns out vegan homes can have a smaller carbon footprint, simply because any process involving cultivating materials from animals means using resources to care for the animal to grow, and the carbon dioxide they exhale during their cultivation contributes to a large carbon footprint. Wood should be researched as well and sourced from responsible, sustainable sources, or reclaimed from previous projects and buildings.

Whatever your reason for choosing a vegan home, it should be relevant to the designer who helps you create your perfect home, too. You don’t have to sacrifice style or comfort; more than ever, it is possible to luxurious, durable, cruelty-free, materials.

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Sarah Barnard designs healthy, happy, personalized spaces that are deeply connected to nature and art.

To learn more about Sarah Barnard Design, please visit www.SarahBarnard.com.

Photos by Chas Metivier and Steven Dewall.